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Lean innovation in an era of uncertainty

By Kelly Pedro May 7, 2020

The three e’s of lean innovation are empathy, experiment, and evidence. Here’s how you can start using them to get results now.
Topics: Our Craft ProductTank Lean Idea Validation

Testing a business idea from concept to design and development

By Kelly Pedro Feb 6, 2020

‘The perfect fit’: Zeitspace helps Green Brick Labs validate their latest software product.
Topics: Software Development UX Design Our Craft Product Lean MVP Idea Validation Case Study

How to manage product risk

By Kelly Pedro Feb 3, 2020

David J Bland discussing reducing business product risk and his new book 'Testing Business Ideas' that he co-authored with Alex Osterwalder.
Topics: Our Craft Product Lean Idea Validation UX Research